3 minute read
Introducing EyeQ and its role in collaborative optimisation
Sustainability in logistics is crucial, given rising environmental concerns. Wincanton’s EyeQ is a revolutionary digital transport solution that combines technology, people, and processes to deliver a managed transport service, driving significant sustainability benefits.
Introducing EyeQ
EyeQ is Wincanton's digital transport control tower, designed to enable data-led transport strategies. It combines market-leading technologies into a single platform for outsourced transport management. EyeQ unlocks cost, productivity, and sustainability benefits, providing improved supply chain visibility, efficiency, and resilience.
The role of EyeQ in collaborative optimisation
Collaboration in logistics offers commercial and environmental benefits. EyeQ connects all parties involved, providing total visibility and efficient resource utilisation, reducing empty running, optimising routes, and sharing logistics fleets, thereby cutting costs and CO2 emissions. EyeQ also facilitates access to a network of scale, automates work allocation, and manages sub-contractor compliance, enhancing operational efficiency and resilience.
Examples of how EyeQ can help companies achieve sustainability and operational goals:
- Reducing CO2 emissions: EyeQ optimises load builds, routes, and schedules, reducing empty running and the overall number of miles travelled, thus cutting carbon emissions and fuel costs.
- Improving supply chain visibility: EyeQ provides real-time data and insights, helping businesses continuously optimise their logistics activities and make informed decisions that enhance sustainability and performance.
- Enhancing customer experience: EyeQ automates order management and electronic proof of delivery, ensuring timely and accurate deliveries, which improves customer satisfaction and loyalty.
- Addressing the skills gap: EyeQ provides access to a community of providers, including specialist skills and vehicles, helping businesses meet operational goals without significant capital investment.
- Reducing costs: EyeQ improves operational efficiency and reduces administrative burdens by automating transport planning, leading to significant cost savings.
Conclusion
Wincanton’s EyeQ is transforming the logistics industry by driving sustainability and operational efficiency through collaborative optimisation. By leveraging technology, people, and processes, EyeQ helps businesses achieve their environmental and commercial goals. For more information on how EyeQ can add value to your business, visit Wincanton's website today to get a no-obligation chat about your transport needs.

About the Author: Helen Flanagan
Product Director - EyeQ
Helen Flanagan is the product lead for EyeQ, Wincanton's digital transport control tower product. She joined Wincanton in 2023 and plays a key role in the strategic shift in the business to focus on transport services powered by digital technology. Helen brings a depth of experience in logistics operations, sales, solutions design and consulting and has enjoyed varied roles at DHL Supply Chain and Kuehne & Nagel.